Hi-Tech Carbon, the carbon black business of Aditya Birla Nuvo, caters to the tyre and non-tyre industry with a vision to be the most respected, green, globally-advanced fillers business.
With manufacturing plants at Renukoot in Uttar Pradesh, Patalganga in Maharashtra and Gummidipoondi in Tamilnadu, Hi-Tech Carbon is the second largest producer of carbon black in India, covering approximately 40 per cent of the domestic market share. The combined capacity stands at 314,000 mtpa including recent greenfield capacity expansion at Patalganga.
The carbon black business under the umbrella of Aditya Birla Nuvo enjoys a satisfied customer base. Both the units are ISO/TS 16949 and QS 9000 certified for advanced quality management, ISO 14001 certified for environment management, OHSAS 18001 certified for occupational health and safety and IQRS 7 for International Quality Rating System. The laboratory located at Gummidipoondi unit is approved by NABL (ISO 17025 Certified). The R&D Centre ABFRI located at Gummidipoondi unit is approved by the Department of Science and Technology, Government of India. The company has internalised management techniques such as 5-S, QSS, KSS, Mentor, IQRS, Six Sigma and Total Productive Maintenance (TPM) practices to enrich operational performance.
Hi-Tech Carbon is also the first Carbon Black plant to be certified with OHSAS-18001 for occupational health and safety. Hi-Tech Carbon, Gummidipoondi has been conferred the coveted Deming Award for Quality (2002) by the Deming Prize Committee (JUSE), Japan. The NECA award was conferred on this unit for energy conservation. The unit has also won the Greentech Safety Award and Greentech Environment Excellence Award for outstanding achievement in safety and environment. The IMC Ramkrishna Bajaj National Quality Award was presented to this unit for excellence in quality.
The company is one of the lowest cost producers and has the locational advantage of being near the sea coast. The company also gets value contribution from energy sales.
The company prides itself on its consistent product quality and environmental safety standards. Hi-Tech Carbon uses the most modern technology, operated through the Distributed Control System (DCS). This process automation ensures quality and consistency in the manufacturing of Carbon Black. The manufacturing process also envisages conserving heat energy for productive utilisation through downstream processes.
The Aditya Birla Group is the No.1 producer of carbon black in the world. Internationally, the Group has carbon black facilities at its Alexandria Carbon Black unit in Egypt, Thai Carbon Black Public Company Limited in Thailand and Liaoning Birla Carbon Black unit in China. The Group derives synergies through marketing under the brand ‘Birla Carbon’ and central procurement of feedstock.