Media

Madura Fashion and Lifestyle receives retail recognition

27th November, 2012

~ Madura F&L shines at Star Retailer Awards by Franchise India ~

Bangalore: Madura Fashion and Lifestyle (Madura F&L), a division of Aditya Birla Nuvo Limited, is one of India's fastest growing branded apparel companies and a premium lifestyle player in the retail sector, which has revolutionised India's readymade apparel and retail market. Madura F&L, a name that is synonymous with panache and modernity, is defined by its brands - Louis Philippe, Van Heusen, Allen Solly, Peter England, Esprit, The Collective, Planet Fashion and People.

Recently, Madura F&L won a series of accolades to its name at the Star Retailer awards, organised by Franchise India, the only award-of-its-kind for the retail industry. Madura F&L was presented with the 'Fashion Retailer of the Year' award. Mr. Ashish Dikshit, CEO, Madura F&L and the driving force behind Madura F&L, was presented with the 'Retail Face of the Year' and Van Heusen, the premium men's formal wear brand from Madura F&L was awarded the 'Licensee of the Year' award.

Over the years, Madura F&L has developed a vast network comprising more than 1,100 exclusive stores and a growing presence in over 1,500 premium multi-brand trade outlets.

Garnering the awards from Franchise India's award ceremony for retailers, acknowledges the brand's growth and development in the right direction.

About Madura Fashion and Lifestyle
A division of Aditya Birla Nuvo Limited, Madura Fashion & Lifestyle (Madura F&L) is one of India's fastest growing branded apparel companies and a premium lifestyle brand in the retail sector, which has revolutionised India's readymade apparel and retail market. Over the years, it has developed a vast network comprising more than 1,100 exclusive stores and has a growing presence in over 1,500 premium multi-brand trade outlets.

Madura F&L clocked a turnover of Rs.2,115 crore in FY 2011-12 and is poised to grow more than twice its current size. The company plans to achieve a turnover of $1 billion (about Rs.5,500 crore) in the next three to four years.

Madura F&L, a name that is synonymous with panache and modernity, is defined by its brands - Louis Philippe, Van Heusen, Allen Solly, Peter England, Esprit, The Collective, Planet Fashion and People - brands that personify style, attitude, luxury and comfort.

For further information, please contact:
Janet Arole
Media Relations
Email: janet.arole@adityabirla.com